Woman's Leadership Clinic

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At the end of this six-week program, you will be able to: 

• Understand the basic anatomy and physiology of the brain and master techniques for leveraging cognitive insights

• Use facets of the social brain to increase social capital, establish culture, and manage organizational change

• Synthesize implications for business decisions using concepts such as normalization, the basis of choice overload and decoy effects, and evidence accumulation

• Learn how to use neuroscience tools and insights to improve marketing efficiency and effectiveness

• Examine the brain processes underlying exploration to enhance individual creativity and boost organizational innovation.

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